Matchmaking and translation These are two distinct concepts, but in a way they are interconnected. In a world where people from different linguistic and cultural backgrounds wish to connect for business, tourism, health or other reasons at CLS we can help bridge the distance. As agents of Bayes Business School (London City University) @bayesbschool we support the Startups in Latin America programme. The programme has been running online since 2020 and we are happy to see the 4th succesfull year. Students from all over the world studying at City University offer their expertise to Latin American entrepreneurs by putting in practice al the theories and frameworks learnt in the classroom. In B2B relationships where partners speak different languages, our input plays a crucial role in facilitating communication and cultural awareness. This is especially important for maintaining strong connections. The National University of Mar del Plata (Buenos Aires) has confirmed their participation for next semester via their Incubator. Selected startups will receive tailormade consultancy delivered by Bayes’ students. More Incubators will join for sure! We are grateful to City University for trusting us. Helping entrepreneurs to boost their businesses makes us feel important and part of their growth process.